Shocking! IHOP acknowledges it faked IHOb name change
The pancake chain has acknowledged that a name change announced last month was just a publicity stunt to promote its hamburger menu. The company best known for its breakfasts already had burgers on the menu but had started using the IHOb name on social media, its website and for in-store promotions to draw attention to a new line of burgers made of Black Angus ground beef.
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